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Norma Moreno is a skilled event producer and tastemaker, bringing to life unique concepts for events all stemming from just an idea. Her experience in events has led her to be fluent in event production, logistics, sourcing talent, vendors, hiring contractors, budgeting, and creating effective marketing campaigns. Her high taste level in music has led her to be the first to bring big names to the Miami market such as Travis Scott, Virgil Abloh, and Vashtie, etc. She’s also been the perfect Miami liaison for brands like adidas, Nike, Red Bull, New Amsterdam Vodka, and more as the go-to person to expand their presence in South Florida. Her strategy stems from sticking to the goal that any event attendee should have a memorable experience and create exposure and brand awareness for the brands associated with the events she has produced. Her ability to come up with creative ideas for marketing material, securing venues, delegating tasks, managing creative, and making quick decisions make her an effective event producer while ensuring things run smoothly.